Leadership By Design 2015: Prototypes, Process & Play
Advancing Strategic Design Without Going Against the Current
Enable your organization to embrace and profit from the benefits of a design-led work culture.
Culture change is often perceived as long and slow—but that doesn’t mean there aren’t approaches familiar to designers of all experience levels that can be the catalyst for evolving your current workplace culture into one that invites exploration, collaboration, and accountability.
Audiences will learn the techniques they can immediately use to show management the benefits of design to the organization, how design should influence product strategy, and how to help other departments and teams grow their own design expertise, in some cases without even hiring more designers.
Learn how to write concise, communicable vision statements that set the organization’s sights high, how to share research with executives who may not fully understand it, and the methods to scale design’s influence across different teams and into the C-suite.
