Tiziana Dagostino – Design Psychology: Helping People Make Better Choices for Themselves and the Planet

Tiziana Dagostino - Design Psychology: Helping People Make Better Choices for Themselves and the Planet
Tiziana Dagostino
UX Psychologist
tdagdesign
Tiziana is a UX Psychologist, with more than 20 years of experience in the design industry. She combines psychological insights with good UX/UI practices and a solid ethical framework to create inclusive designs that will persuade without manipulation or dirty tricks. She strongly believes that ethical design can change the world for the better. She is a member of the Ethical Design Network and maintains its blog.

UX Camp Spring 2024

Design Psychology: Helping People Make Better Choices for Themselves and the Planet

We face thousands of choices everyday: most of them are inconsequential, but others can have very serious and even detrimental outcomes. We have limited mental capacities and get easily overwhelmed, so we often use mental shortcuts or heuristics to help us. Most of the time, this is an effective and efficient method, but sometimes it may take us astray. Also, despite what a lot of people think, we are not rational decision makers: emotions are the strongest influence on decision making. This may lead to poor decisions that won’t benefit us or society.

This is where behavioral design comes in. Behavioral design recognizes that people are not always rational, and often they are not aware of their desires and motivations, so it tries to create design that will facilitate optimal decision making. Behavioral design does not mislead or trick: full autonomy and freedom of choice is always respected. We’ll explore tools such as choice architecture, nudges, anchoring and framing, as well as the ethical implication of behavioral design, and how to avoid ethical pitfalls.

Event Details
UX Camp Spring 2024
Expired
$13.50
May 18, 2024
10:00 am
May 18, 2024
3:30 pm
Explore the UX Shift_ at UX Camp Spring 2024 Saturday, May 18th, 2024 at 10am Central! UX Camp Spring brings together creative minds for a day filled with fresh insights, engaging discussions, and hands-on experiences. This vibrant event offers something for...
June 2024
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