Lisa deBettencourt – Designing for Death: A Framework for Creating the Final Experience of Your Customer’s Journey

Designing for Death: A Framework for Creating the Final Experience of Your Customer’s Journey
Lisa deBettencourt
Founder & Principal
Forge Harmonic
Lisa is a product strategy and design leader. She works with organizations in healthcare and life sciences to discover, develop, and operationalize innovative ways to improve the patient and clinical experience.

Leadership By Design 2021

Designing for Death: A Framework for Creating the Final Experience of Your Customer’s Journey

What happens to your customer’s digital assets when they pass away? Do you have a way for next of kin to notify you? Policies in place for verification? Processes to handle archival and/or transfer of control? Employees who are trained on what to do and how to do it well?

In this brief talk, I will explain why it’s of great importance to design this part of the customer experience well and the risks involved when you don’t, and share a 4 part framework that will help you put the right things in place to protect the business and your customers.

Event Details
Expired
$25
August 12, 2021
10:00 am
August 13, 2021
3:00 pm
Learn design leadership from the experts at Leadership by Design 2021. Leadership By Design 2021 is an online 2-day conference focused on all aspects of design leadership. On Thursday & Friday, August 12th & 13th, from where ever you are....
April 2024
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