Sharlene King is a designer working as a senior art director at Acquity Group and living it up in Chicago. She designs on the weekend, in the after hours, and with a mouthful of food for a variety of clients from global pharmaceuticals to incorrigible start-ups. Once she wrote something for Distance, a designer quarterly of long essays. According to Netflix, she likes “Visually striking prehistoric science and nature documentaries for ages 5-7” also known as dinosaurs.
UX Camp 2012: Prototype Camp
InDesign & Websites: A Compendium of Reasons it Works
As an industry, we fall into habits like relying on software that may be antiquated. Responsive websites are evolving from rare into standard. The platforms users have to choose is ever-increasing in variety. The way we interact with a website today is different tomorrow.
We need to reconsider our software for its strengths and weaknesses rather than rely upon what’s familiar for the sake of familiarity. As designers, we need to shake ourselves from habit and adapt.
In this talk, we’ll cover reasons why you should use InDesign for web design, how to calmly explain your conversion to a developer, how to ensure your client doesn’t completely break down into pure panic, and other surefire ways to be the most interesting person in your office by being novel in your software choices. There might even be some talk about CS6 versus CS5.